Promotional banner for Color Wow. Displays a person carrying a transparent blue beach tote filled with towels. Text features a 50 dollar value badge and offers a limited edition free tote with any purchase of 100 dollars or more. Includes a Shop Now button. Promotional banner for Color Wow. Displays a person carrying a transparent blue beach tote filled with towels. Text features a 50 dollar value badge and offers a limited edition free tote with any purchase of 100 dollars or more. Includes a Shop Now button.

*Offer valid until 9/9

*Offer valid through 9/9/26. Free Color Wow Tote, with all orders $100+ and above, one free gift per order. Valid exclusively on colorwowhair.com. While supplies last.

Color Wow Dreaming Advanced Repair Treatment promotional banner. A silver jar of the treatment sits on a striped teal and white beach towel. Text highlights: Make your frizz-free hair dreams come true. After just one use: 100 percent saw smoother, straighter hair, 90 percent said hair looks shinier, and 87 percent saw less frizz. Includes a Shop Now button.

Color Wow Dreaming Advanced Repair Treatment promotional banner. A silver jar of the treatment sits on a striped teal and white beach towel. Text highlights: Make your frizz-free hair dreams come true. After just one use: 100 percent saw smoother, straighter hair, 90 percent said hair looks shinier, and 87 percent saw less frizz. Includes a Shop Now button.

*Invivo clinical study. Results of subjective self-assessment of 30 volunteers

The Critical Wow Difference banner with text: We’ve identified over 70 commonly used ingredients that cause brassiness, dulling, and darkening of hair—and banned them all. Every product includes at least 2 levels of heat protection†. Icons with labels: Heat Protection, Cruelty-Free, Color-Safe, Sulfate-Free, Phthalate-Free, Paraben-Free. Small print: †Except Dream Filter, Color Security Shampoo, Hooked Shampoo, Snag-Free, Youth Juice, Insta-Wow and Root Cover Up. Pink background.
The Critical Wow Difference banner with text: We’ve identified over 70 commonly used ingredients that cause brassiness, dulling, and darkening of hair—and banned them all. Every product includes at least 2 levels of heat protection†. Icons with labels: Heat Protection, Cruelty-Free, Color-Safe, Sulfate-Free, Phthalate-Free, Paraben-Free. Small print: †Except Dream Filter, Color Security Shampoo, Hooked Shampoo, Snag-Free, Youth Juice, Insta-Wow and Root Cover Up. Pink background.

Color Wow mission statement and ingredients